Ready Jet Set. This travel-sized trio—24K toothbrush, toothpaste, and mouthwash—slips seamlessly into your carry-on, ready to erase traces of red-eye cocktails, airport espressos, and mile-high mischief. Whether you’re crossing time zones or making an entrance, your oral care ritual stays luxe. TSA-friendly, first-class by nature. That’s not packing light—that’s packing gold.
Each piece is unique – since gold and silver are natural materials, color and texture may vary slightly.
Fluoride-free. Alcohol free.
99,00€ (VAT included)
Founded in 2023 by Noel Abdayem—the visionary dentist and entrepreneur renowned for sustainable oral health care through The Humble Co.—along with co-founders Joakim Grip and Alexander Ruckemann, they believe that people’s everyday oral rituals can be both beautiful, high-end, and focused on dental prevention.
Inspired by meeting one of the world’s leading houses in the luxury space, Noel developed his first product at a high-end boutique factory in Switzerland. The novel technique of gold-plating a toothbrush was so complex that the first factory burnt down in the process.
Later, with the finished product in hand, Noel presented it to DJ Khaled, who was excited to come on board both as an ambassador and as a shareholder. They shared the ambition to create something extraordinary in the ordinary world of oral care.